wechampion
[1]“To be unapologetic is to strive for more without becoming less. To take up space without making the room smaller. To be driven, respected, and decent at the same time.”
—Bryan Danielson
Meet the unapologetic
Too often, ambition is only recognized when it is loud, polished, or already successful. But there are ambitious people everywhere doing serious work before the world has caught on. We are here for those taught to work hard, stay humble, and let the work speak for itself.


Neil Cawse
Geotab
Founder and CEO of Geotab. Built to $1B+ revenue without outside capital.


Kristin O'Neill
Team Canada
Forward for the New York Sirens and Team Canada. Olympic silver medalist and five-time World Champion.


Mike Wessinger
PointClickCare
Co-Founder and Executive Chair of PointClickCare. Built the company to nearly $1B+ in revenue.

Rob Khazzam
Float Financial
Co-Founder and CEO of Float. Building intelligent spend management software for Canadian businesses.


Will Hanna
Miniswap
Co-founder and COO of Miniswap. Building the global marketplace for the tabletop gaming community.


Tim Lichti
SWAP Robotics
Co-Founder and CEO of Swap Robotics. Scaling solar energy through autonomous robot fleets.


Tal Schwartz
North Exit Ventures
Co-founder of Exit North Ventures. Driving capital and conversation across Canadian fintech.


Sarah Bartnicka
Milk Bag
Founder of Milk Bag. Building independent business media for the Canadian market.


Robert Ciborowski
Chatforce
Founder of Chatforce. Building an AI game studio for viral creations.


Megan Black
SONNI
Founder and CEO of SONNI. Building high-performance mineral SPF for daily use.


Lisa-Marie Assenza
Impacked Packaging
Founder and CEO of Impacked. Building the B2B marketplace for sustainable packaging.

Lindsay Kruit
Stowe Health
Founder and CEO of Stowe Health. Building the platform to organize and simplify healthcare for Canadians.
Articles
We use clear language and say what we mean. Clarity is respect. Weak thinking cannot hide behind good design. We make our context and tradeoffs visible so you know where we stand and why. We sweat the small things because the standard is visible in what most people overlook.

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson

By Bryan Danielson